Miss SA 2021 Lalela Mswane Launches Her #BeReady Campaign
Aimed at helping budding entrepreneurs who are keen to learn how to become employers rather than job seekers, Mswane is set to host a monthly edutainment series
Twenty-four-year-old Miss South Africa 2021 Lalela Mswane has launched her #BeReady advocacy campaign. A programme aimed at helping budding entrepreneurs learn how to become employers rather than job seekers. She tells us more about it.
Tell us more about your campaign
I will be hosting a monthly edutainment series where I will invite those keen on starting their own businesses to join my online sessions on how to go about it – successfully.
What can people expect from your series?
Alongside experts in all areas of business, the series aims to provide information and tips on how to get a start-up off the ground. Coupled with this, I will, at the same time, embark on my entrepreneurial venture, an online clothing company with positiviTee’s at its core. I hope to ultimately have my own successful and profitable business, by also showcasing the pitfalls and successes shared by experts and the public. I will start with T-shirts that will feature inspirational messages. I am hoping that people will join me as I learn the rudimentary basics of how to start a business. From the first stage, we will all be learning together. I will invite industry experts to provide information and tips on how to stay afloat and maintain sustainable growth.
What topics will you cover?
Some of the topics will include how to draw up a business plan, get and maintain compliance, learn how to market yourself, where to get funding and how to scale your business.
For more information, visit
Facebook: MissSouthAfricaOfficial / Lalela Lali
Twitter: @Official_MissSA / @Lalela_lali
Instagram: @official_misssa / @lalela_mswane