Miss SA 2020 Shudufhadzo Musida Aims For The Miss World Title
Twenty-five-year-old Musida, who hails from Limpopo, will be representing South Africa against contestants from 109 other countries in the competition
Miss South Africa 2020 Musida will be taking part in the 70th edition of the Miss World pageant with the finale to be held on December 16 in San Juan, Puerto Rico, where Toni-Ann Singh of Jamaica will crown her successor at the end of the event. Musida – who relinquished her title earlier this year – will be representing South Africa at the Miss World pageant because the 2020 competition was postponed due to the Covid-19 pandemic. She tells us more about what she is looking forward to.
Tell us about your beauty with a purpose campaign, which you will take to the international stage
My Miss World Beauty With A Purpose project will focus on mental health awareness, something which I have been promoting throughout my Miss South Africa reign.
How have you been preparing for this global pageant?
I have put everything into my Miss World preparations. My Miss South Africa journey enabled me to share my story and now I want to connect and inspire people all over the world. That is such an important platform to me because the essence of who I am is wanting to lead a life of service. Miss World’s cornerstone is Beauty With A Purpose, which is what I stand for. So I am excited to take what I focused on throughout my reign to an international audience. My goal has always been to advance mental health awareness globally.
Who have you worked with to prepare for the competition?
Since being crowned, I have been collaborating closely with Miss South Africa Organisation creative director Werner Wessels to understand the essence of what Miss World is all about and what they expect from the contestants. I have been meeting with an incredible team of designers, such as Cape Town designer Warrick Gautier, for outfit fittings, as well as having runway and make-up training and I have watched a number of previous shows too.
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